WE LOVE: Britney Spears in the new Kenzo campaign

The princess of pop did it again and this time she goes high fashion!

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Britney Spears is the face of Kenzo’s second nostalgia-based La Collection Momento for Spring 2018. The new collection is actually a tribute to the debut of Kenzo Jeans in 1986.

Cropped denim jackets and tops, thigh-high lace-up boots, and a sweatshirt and baseball hat stamped with a #throwback version of the original Kenzo logo have been styled perfectly on Britney who is having so much fun in her first luxury fashion campaign ever!

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 The campaign was shot on location in Los Angeles by Peter Lindbergh and the name of it:  #KenzoLovesBritney

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The collection is now available on  KENZO.com.

Editor's picks: December’s favourites

Five days before the new year and I can imagine us all around trying to find the ideal Christmas presents for our beloved ones. We usually search to find something that suits their favourite choices; whatever comes to music, fashion or arts and preferably their personal style. My December’s favourites are consist of a mixture of choices and activities. Some of them could be the ideal Christmas present, a different music proposal or your new ‘obsession’.

Converse x JW Anderson : GLITTER
2017 is the year that menswear broke the rules with a lot of innovative design proposals and collaborations. One of the collaborations we loved is the one with converse and JW Anderson. Jonathan Anderson and his team gave one more glam twist to the classic Chuck Taylor All Stars and Thunderbolts and it’s delightfully sparkly! I don’t think you could find more festive trainers from the glitter ones in various colour combinations for both men and women.

 
 


** And if you think the glitter converse can only go casual, try to style them with your velvet blazer and trousers!

 

Call Me By Your Name: 2017’s best movie
We know it came out at the end of October, even though “Call me by your name” is from the movies you will always want to watch again before its cinema exit. (last showing on the 30 th of January). A powerful love story played out in the early Eighties somewhere in northern Italy, in the impossibly glamorous Italian Riviera summer villa of an archaeology professor. The protagonists are the visiting academic Oliver (Armie Hammer) and the professor's son Elio (Timothée Chalamet).
 

 
 
 

Loreen’s new style & new album RIDE
Loreen is making the absolute most of her brand new record deal and the creative freedom that’s come with it. Eurovision’s 2012 winner is back on the scene with her second studio album RIDE and it has become our latest music obsession. RIDE combines mid- tempo, electro-pop and soft electronica tracks creating a dreamy and alternative music journey.


Her newest music proposal couldn’t be more completed as Loreen has changed her style too. The Moroccan-Swedish singer left behind her iconic fringe and she appears with shaved head on RIDE’s cover. The singer noted that she shaved her head as she doesn’t want to hide anymore. Loreen wants to express herself with the power which comes from inside her and the new album’s promotion appears on social media with messages which push people to trust their inner powers. “I feel a change is coming. A global change for equally, and Istand behind it" noted in Vogue Arabia. .

 
 

 

LE LABO: BERGAMOTE 22 eau de parfum
When it comes to fragrance it’s always more personal. I always like to explore new brands and aromas and last month I finally came across LE LABO. At my first visit at the new LE LABO Selfridges, I was impressed not only with the unique smells but with the customer's journey as well. Once I chose my favourite LE LABO scent, the team hand blended my bottle at my presence. After considering which cologne to choose I concluded to BERGAMOTE 22. The dazzling bergamot combines freshness, sweetness and sensuality with acrobatic talent. All these qualities were encompassed in the perfume’s initial code name: “Fire Cologne”

 
 

 

 

TREND ALERT: Belt bags

 
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This season’s ‘’it’’ bag is the 90s stable one, the belt bag. Different designers and brands have been promoting the trend and we notice it in different varieties, shapes and colours. The trend seems to be at the front row for both men’s and women’s preferences as it was spotted on various celebrities and streetstyle. In both cases it is very important to have in mind the right tips on styling and how to wear it in order to avoid the ‘’tourist look’’. This can be achieved by investing in more luxurious fabrics, regardless the price of the ‘funny’ bag. Men can invest in leather and high-quality canvas belt bags and they should combine it only with more casual laid-back looks. In contrast girls can combine the belt bag with suits and dresses for a cool touch to the whole outfit concentrating on the waist, for a more feminine ‘ladylike’ look. Another one crucial factor to have in mind before buying the ‘it’ piece of the season, is to pay attention to the colour. In my opinion it’s better to invest on more neutrals and shades of the season, like burgundy, green and navy.
Christmas is just around the corner and we recommend you some of our favourites in the list below to help you choose a must have piece to invest for the holiday festive season.

 Gucci

Gucci

 Prada

Prada

 Vercase

Vercase

 Gucci

Gucci

 
 Gucci

Gucci

 

Fall Winter 2017 Most popular womenswear trends

As the season is changing and we are transitioning into Autumn/Winter a lot of new trends emerge. This is a rundown of what I’m personally loving and what we’ll be seeing a lot of in these coming months.

Total red looks (head to toe red)
From the legendary Karl Lagerfeld Fendi runway show to the MaxMara high fashion collection the head to toe red is s must. The Givenchy collection was predominantly entirely in this colour pallet making it super bold, feminine, sexy, and intriguing. Go for it you will not regret it!
 

 MaxMara

MaxMara

 FENDI

FENDI

Glitter, metallics
Metallics were seen in so many shows adding a fresh contemporary twist to classic quilted jackets to the spaced themed Chanel runway.
Isabel Marant and Dolce Gabbana were filled with sequences and sparkles whereas in JW Anderson the metallic in dresses and tops were given a chainmail take, reminiscent of the Paco Rabanne 60’s famous signature.
Glittery boots can be considered a must have of the season and have already spotted in so many runways. The glittery effect of the Chanel boots and the Swarovski shine sparkles of the Yves Saint Laurent will make the stare and the price worth the while.

 CHANEL

CHANEL

 JW Anderson

JW Anderson

Plaid
Plaid, check and houndstooth are very popular this season and although no pattern is the same with one another I’m grouping them together since they are originally based within the same contrasting colour tones.
This season we can also see them translated into brighter colours and designers have incorporated a variety of fabrics, from the classic grey plaid suits seen on the Calvin Klein runway to classic coats for the Prada runway collection.
Plaid was also used in Michael Kors dresses, Louis Vuitton jackets and check jumpsuit in Chanel.
Different patterns of plaid and different colours were included in the shows.

 CHANEL

CHANEL

Velvet
Velvet will still be strong this season from velvet suits to bags and shoes it is a show stopper textile in different richer brighter colours, ochre yellow, emerald green, navy, burgundy and pink.
Velvet is synonymous with luxury and has been incorporated in many runways including Valentino,
Opening Ceremony, Philip Lim and Luisa Beccaria.

 Luisa Beccaria

Luisa Beccaria

 Valentino

Valentino

 PRADA MILANO

PRADA MILANO


Belt bags
A new entry in accessories are belt bags and another ode to the 90’s I might add.  
Slowly being introduced last season and now a statement staple with some of my favourites being the Gucci velvet ones, the studded and to the more edgy, trunk Prada ones.
I’m already deciding which one will be mine.

 



Suits
Suits are a favourite go to investment piece and if you have not already given it a try now is the time, since suits have come a long way from the work wear appropriate attire.
From plaid to minimal monochrome suits, and lined straight cut designs to blazers that cinch in the waist for a more feminine look.
Combined with crispy white shirts and decorated bows will make a suit stand out and translate it for more formal outings or paired with a slogan t-shirt and some jewellery for every day.

 Joseph

Joseph

 Calvin Klein

Calvin Klein

 Marques Almeida

Marques Almeida

 

 

 

Jeans on jeans
It seems that last year we didn’t get enough of the trend and this year is back on track. The double denim ootd is having a moment but this time the colours of the denim are the same giving it a true all American blue vibe..







Puffy Padded jackets
Oversized puffy jackets are here to make a statement for the Balenciaga bright red jacket to the Tory Burch quilted dresses seem like there are here to stay.
The collections have re-designed and transcended the puffer jackets for 2017 by adding more volume, and more details as well as also using in some cases a more matte fabric instead of the glossy materials we were used to before.
Invest in bright colours for maximum impact.

 SACAI

SACAI

 Jil Sanders

Jil Sanders

Vinyl- matrix
Vinyl started making a comeback.
From vinyl trousers, in reds and black, to vinyl coats and skirts.
Glossy vinyl or either patent vinyl combined with brighter or deeper colours can give that effortless cool vibe.  The futuristic look that vinyl has to offers gives a sling sexy appearance and you can opt for a full on matrix-looking coat or outfit or if you want to dip your toes in this trend go for trousers or a vinyl looking jacket.

 SAINT LAURENT

SAINT LAURENT

 MARNI

MARNI

Words by Elena Apostolou [ Fashionmegawatts ]
Pictures: Pinterest

Fall /Winter 2017-18 TRENDS: OUR PICKS

1.Padded jackets :

padded jackets

Comfortable dressing was a huge influence for designers this season. Oversized and cosy - padded jackets combined with wide-leg trousers created the ideal winter outfit. A padded jacket is definitely the finest choice to invest for the winter as it keeps you warm but look uber-cool at the same time.

2. Snow Ready

snow ready

As seen in Moncler, Gamme Bleu, Lanvin, Balenciaga, Facetasm and Cottweiler the ‘mountain’ outfiy is a big trend for winter 2017-18.  Designers presented technical wardrobes of snow-ready style, trying to convince us that ain’t no mountain is high enough.

3. The office

the office

Business outfit is back, with a slightly sinister edge. Think about Wall Street circa 1985 and all the early 90s tv shows but add extra-large shirts and patterned satin neckties (worn a little longer than the usual) and red color as the new black. Workwear maybe, but for 2017 it’s normcore and the anti-skinny pants version of the business outfit.

4.Red

the red

This season feel free to be festive like its Christmas every day. Red is the new black as we mentioned above! Head-to-toe at Dior, red on knitwear at Dries van Noten and normcore red outfits at Balenciaga. The ‘naughty’ color choice has provided a burst of color that electrified the menswear


5. The Supreme x Louis Vuitton bag

the bag

The fashion world was shocked when it came out that the 90s skate label from New York with the cult following will collaborate with the most iconic French house! Everyone was super excited to see the result. Two different words became one on the runway and the Supreme x Louis Vuitton red logo, was sold out at the same time;
sending the bag to the top of collectors wish lists for the next ten years.