DSQUARED2 Marks 30 Years of Fashion Rebellion with FW25 Campaign

DSQUARED2 stole the spotlight at Milan Women’s Fashion Week, turning their 30th anniversary into one of the most electric moments of the season. Dean and Dan Caten dialed up the energy with a boundary-pushing runway led by Naomi Campbell and Doechii — a bold reminder of the brand’s unapologetic edge.

Now, that same spirit explodes in the Fall/Winter 2025 campaign, shot by legendary duo Mert Alas & Marcus Piggott and creatively directed by the Caten twins alongside Giovanni Bianco. Set in a haze of black-and-white, the imagery channels raw, late-night chaos and seductive glamour — with Irina Shayk, Louis Baines, Alex Consani, and Victor Perez leading a cast of icons and newcomers.

It’s sweaty, sexy, and defiant — a visual anthem to DSQUARED2’s legacy of rebellion and reinvention. Three decades in, and the brand is still throwing the party everyone wants to be at.

Check out below some of our favourite looks:

EXPOSED CONTROL

A REY Exclusive Conceptual Editorial, photographed in Espacio Beyond Studios, Madrid.

Photography & Direction Juan Carlos Toledo

starring La Jeanine

featuring H K LIQUIDS

GCDS Spring Summer 2024 Campaign

GCDS present their Spring/Summer 2024 campaign, produced and photographed in Los Angeles by celebrity paparazzi agency Backgrid.

Founder and creative director of GCDS, Giuliano Calza notes: “LA is the perfect playground to bring clothing to life, animating looks beyond the runway. In a world that often overlooks the beauty of the every day, stepping out of the studio to capture this campaign was a rare and refreshing experience.”

TEXAS STAR

A REY exclusive editorial, photographed in Texas, US.

Photography: Miguel Jose Flores
Art direction & Styling: Cinda Miranda

Starring Cooper Wilson @ Taylor Kelsaw Management

Digital Retouch: Fotográfica Films

Raúl Lidón

A REY exclusive portrait story photographed in Barcelona, Spain.

Photographer Miguel lan Xo

Starring Raúl Lidón

NIC

A REY exclusive editorial, taken by Sculpted Series No. 5

Photographed by Blake Ballard

Agency : Good Talent Management

Retouching: Gayla Voronych

starring Nic Panicali

LIFE VIA ZOOM

A REY exclusive editorial via Zoom from Peru and Portugal to USA.

Photographer Miguel Jose Flores

Art direction & Styling Cinda Miranda

starring actor Tim Christian

Digital retouch: Fotográfica Films

Graecus

A REY exclusive editorial.

Photography & Direction Cobalto

Starring Alexandros M

ANDREW BY MATTHEW

'Photographed by Matthew Alatsatianos

Grooming Christos Theophanous

Starring Andreas @ VN Models

TOTAL WHITE

Photographed by Richard Yap

Starring Nick Hurley @ FRM Models

MSGM FW19-20 Underwear Campaign

MSGM unveiled its new underwear and beachwear campaign. The design of the collection is based on the style code of the brand evoking the iconic elements of the MSGM’s DNA.

Gilles

Photographer Will Dube experiments with the human body and form in his second portrait series for REY Magazine.

LAST DAY AT THE BEACH

Photographer Paris de Ares

starring Emilio Mintzolli

SteFan

Photographer Will Dube

starring Stefan Thomas

Light the Way

MUST watch: Netflix's Halloween promo video starring Antoni Porowski

Spooky season just got a lot spookier . . . and more sexy.!

On Monday, Netflix dropped a teaser for its sinister new anthology of horror shorts titled “Don't Watch This”, and it features the lovable chef from the streaming service's popular show Queer Eye. That's right, Antoni Porowski — known for pleasantly helping people improve their cooking skills — just showed us a side of him that might make us rethink going to one of his dinner parties (if we're ever cool enough to get invited).

In the clip for the episode called "Antoni Psycho," Porowski is clearly channelling his inner Patrick Bateman from American Psycho. He dons a Greek yoghurt face mask while doing a few yoga stretches in nothing but his Calvin Klein underwear (which isn't a bad start, honestly — LOOK at those abs). Totally normal, right? Well, things take a scary turn as Porowski wipes a knife clean as he eerily declares, "I don't care whether they like what I cook or not. They'll eat it if they know what's good for them." Ummm, what?! Who is the "they" that he's talking about? What happened to our smiley Antoni who just wants to help people make a nice dish of roasted potatoes? Antoni, are you OK? What did Netflix DO to you? As scary as this seems, it looks like we're going to have to give this a watch, because clearly Porowski has a bit of a dark side.


source: popsugar.co.uk