Etro Men’s Fall 2021 at Milan Fashion Week

The new ETRO is finally here! Young and Fresh but still luxurious, the Milanese brand is going to be one of our favourites in 2021. Powerful silhouettes, colorful pieces and of course the legendary ETRO patterns were all around the Fall 2021-22 Show at Milan Fashion Week

Zegna Fall 2021-22 show at Milan Fashion Week

Zegna’s Artistic Director Alessandro Sartorio unveiled his FW21-22 collection at Milan Fashion Week.

“The world has changed and so have we” he stated before the show.

The show which is called (RE) SET presented a new fluid approach to tailored forms for our new daily routine.

Hotel Nolinski

A REY exclusive editorial, photographed in Hotel Nolinski, Paris.

Photographed and Directed by Nicolas Aristidou

starring Florent @ Blake Men Paris

Moschino Fall 2021-22 Presentation

Jeremy Scott unveiled his Fall 2021-22 menswear collection for Moschino at Milan Fashion Week.

Check out below our favourite looks:

Dolce & Gabbana Men Digital Show 1: Our Favourite Looks

The series of digital fashion shows continues for Dolce & Gabbana. The brand's roots meet streetwear in the new Men's Collection, "DNA".

Classic elegance, proportions and black & white blend with tech materials and new interpretations of urban style.

Check out our favourite looks:

Editor's Picks: Our favourite Gucci x The North Face men's pieces

The collaboration that everyone talks about is definitely the new collection of Gucci with The North Face.

The Italian house under the leadership of Alessandro Michele and the outerwear giant have worked together to deliver a collection for men and women full of daring, whose spearhead is none other than freedom, a concept dear to the Roman creator, and exploration.

Check out our favourite pieces right now:

Distractions

A REY exclusive editorial, photographed in Ebro River area at Zaragoza, Spain.

Photography & Styling Marcos Domingo Sánchez

Hair by Carlos Lahuerta for Making Of Beauty

Grooming by Josele

starring JGimeno

kust. SPRING 2021 : The Loungewear collection

Whether it’s working from home, virtually catching up with friends in lockdown or heading out to get the essentials, the new kust. lounge suit is the ultimate uniform for any activity, no matter the season. Handmade with soft, lavish viscose silk from Poland – the lounge suit from kust. capitalises on the brand’s minimalist retro sports style and can be worn both indoors and outdoors at any time of the year.

10 Most-Viewed features in 2020

2020 is finally over! We have experienced maybe the worst year of our life but we have never stopped fighting. The Pandemic will end soon and we will be the great winners.

Even though, we are very happy to admit that we were with you during that difficult year ( lockdowns and quarantine days around the world) as we had more than 150.000 pegeviews and more than 60.000 unique visitors worldwide!! Our TOP countries when it comes to readers were USA, United Kingdom, Greece, Spain, Germany and Cyprus

REY has been reposted (again) from legends of the fashion industry including MOSCHINO and DOLCE & GABBANA. and celebrities from Kylie Minogue to Eurovision Pop Stars Tamta and Conchita!! Thank you all for the support and let’s make 2021 great again!

Check out the top 10 features from REY in 2020 and stay tuned for more.

Click on the titles to discover the posts:

ALEXANΔROS

The winner takes it all and Alexandros from VN Models has been officially one of the most beloved models on REY. His first fashion editorial exploded on hits and reactions on social media! REY readers were asking for more of him so he have produced another one grooming story with him

EDITORIAL

Our biggest production section. We are so happy to see our EDITORIALS on the TOP3.

Our favourite menswear trends for AW 2020-21

The most popular feature from the Editors’ Picks blog. Thank you for showing so much love in our newest section from REY LOVES column.

Our Conversation with Dimitris Theocharis about COVID-19, Changes in the Fashion Industry and more

The award-winning photographer talks exclusively to our Editor in Chief about the life after quarantine, all the changes in fashion, and a lot more.

LGBTQ+ Inspirational Instagram Accounts to Follow

Our editors found their favourite Inspirational Instagram Accounts that everyone LGBTQ+ or interested in LGBTQ+ culture has to follow.

COLLECTIONS

Reports from our favourite fashion shows and collections during the world’s Fashion Weeks. Our readers seem to love that section so we are going to enrich it with more reports and presentations in 2021.

Dimitris Alexandrou: THE RETURN

Our big love… Dimitris Alexandrou has been our crash from Day 1 and of course he is on the TOP features of the year because of you.

Fall 2020-21: All the highlights from Milan Fashion Week Men's

‘‘more more fashion baby’’ …Loving our trend reports on the TOP10 XoXo

EMILIANO

The Greek Next TOP Model Finalist from The Legion MGT on his best.

Dark Ocean

One of our biggest editorial productions in 2020 produced and photographed by our very own Josh Brandão.

Our Favourite Men Perfumes For Christmas Gifts

We are just 6 days away from Christmas and I am sure many of you are still looking for Christmas gifts as you want to get the best for your loved ones.

One way or another, we will celebrate Christmas so at least let’s make our gifts more special. Below you you can check our overview of 5 unique perfumes to offer for Christmas .

Dolce & Gabbana Le King Eau de parfum

MUSK Eau de parfum by Etro Milano

The Lion of Chanel

Maison Margiela Replica Jazz Club Eau de Toilette

Angels'Share by Kilian

MODESTAS

A REY exclusive portrait series, photographed in Vilnius, Lithuania.

Photographer: Dmitry Zemenkov

Introducing Modestas Mockevičius @ Baltic Model Management

Greeks Come True Calendar 2021: OUT NOW

GREEKS COME TRUE 2021 Calendar is out now!

“Say hello to 2021! Together with Yiorgos Kaplanidis, we created a series of highly conceptual images which deal with the many ways in which light can reflect off a surface and onto a naked body in order to reveal new and exciting aspects of its form. Discover real Greek men in their most adventurous shoot so far. Get your copy now before it’s gone!”


HOT TIP: On the images above, you only get a softer version of what’s inside the Calendar which is full of 100% EXCLUSIVE and strictly UNCENSORED images.

Grab your copy HERE!

Dior Men: Pre-Fall 2021 Virtual Show (Video)

Last year, Kim Jones revealed a colorful collaboration with Shawn Stussy, the streetwear OG.

This season, he tapped Kenny Scharf, an American artist who emerged from the 1980s East Village scene, making street art alongside his friends Keith Haring and Jean-Michel Basquiat. “The fun and the energy of that time—you see young kids being excited by Kenny Scharf’s work. It’s speaking across generations,” Jones said.

Sticking to a completely virtual presentation for the runway show, Jones blends heritage with history-in-the-making as we see the designer's second collection created admist the coronavirus pandemic.

EMILIANO

Photographed by Matthew Alatsatianos

Grooming Konstantinos MP

starring Emiliano Markou @ The Legion MGT

wearing MED underwear

** The Editorial has been created just before GNTM finalist Emiliano entered Greece’s Next TOP Model.

Dolce & Gabbana Haute Couture Show: "Family Affair"

Domenico Dolce and Stefano Fabban revealed their Dolce Gabbana Alta Moda, Alta Sartoria and Alta Gioilleria collections.

This year they pay tribute to Milan, the city of refined glamour and elegance and the home of the unmistakable Teatro Alla Scala.

Take a first look in our favourite looks:

strawberry kiss

A REY exclusive editorial via Zoom from Peru and Portugal to USA.

Photography: Miguel Jose Flores
Art direction & Styling: Cinda Miranda

Starring Jaxon Kolhoff @ Taylor Kelsaw Management

Digital Retouch: Fotográfica Films

G.U.Y

Because boys love to wear make up too.

featuring YSL Beauty

Photographed by Matthew Alatsatianos

Grooming: Christos Theophanous

starring Spiros @ The Legion MGT

Editor's Picks: The Most Fashionable Sneakers for Christmas

Sneakers are one of those totem pieces that you do not take off and that you wear with everything.

Fashion sneakers are the next big thing and here are our favourite ones for this winter.



Supreme x Nike

Supreme x Nike sneakers , 179.99 euros on nike.com

Nike Dunk Low Cactus Jack x PlayStation®

** Sneakers not available for sale yet. Stay tuned for release date.

Dior “B27”

Dior B27 sneakers, shop at dior.com

Prada for adidas

Superstar adidas Originals x Prada sneakers , 450 euros on gallerieslafayette.com

Gucci Ultrapace R Sneakers

Buy the shoes on gucci.com

adidas x Craig Green

Sneakers adidas x Craig Green , on adidas.fr

Loewe

White leather sneakers, 450 euros on matchesfashion.com

1017-ALYX-9SM x Nike Air Force

Air Force 1 High x ALYX sneakers, 399.99 euros on alyx.com and Nike SNKRS




JW Anderson unveils a 100% upcycled and genderless capsule collection

The team of JW Anderson came together via phone, email and videoconferencing to create a 100% British wardrobe, throughout the creation process, from the design made in England.

Introducing JW Anderson’s Made In Britain capsule collection: reimagined iconic shapes and silhouettes including oversized shirts, a trench, a cape, a dress and t-shirts made of existing surplus materials. Using signature techniques like patchwork, reverse stitching and raw and exposed seams made the collection instantly recognisable as JW Anderson. Also true to the brand’s DNA, the pieces in the capsule aren’t designed with any gender in mind; the entire collection was shot on both female and male models to reinforce the fluidity of Made in Britain.

One of the main characteristics of it: the Genderless silhouettes